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How The 'Niche' Sex Toy Market Grew Into An Unstoppable $15B Industry

Current conversations about sexuality tend to focus on sexual wellness and self-care. There’s also a feminist thread in conversations discussing sexuality from an equality stance. For example, the term "orgasm gap" was coined to describe the disparity between the sexes in orgasms experienced. You might consider these trends when brainstorming your business branding. However, gay sex toys as generations continue to redefine what sex means to them, the branding options continue to change. With the rise in sextech start-ups, conversations may shift to focus on forward-thinking, tech-savvy solutions to pleasure.

Think sex toys for him, including masturbators, pumps, cock rings, and so much more. As much as facials, massage and exercise contribute to a woman’s self-care routine, so too do sex toys! Give yourself (or a special woman in your life) the gift that will satisfy in more ways than one.

Keep in mind that porous toys are a lot like your skin in that they have tiny holes — or pores — that can harbor bacteria even after cleaning. You may also be able to figure out what it’s made from based on certain features like flexibility, texture, and even smell. If you don’t have the OG packaging, you should be able to find details online by searching the product name or by visiting the retailer or manufacturer’s website.

Vibrating eggs and kegel balls are among the most versatile sex toys around, and a great hands-free option. The Emojibator is the type of toy you might want to leave in for a period of time and possibly hand over control to a partner, so finding a comfortable fit is essential. But my favorite feature that makes this one of the best sex toys for hands-free play is what Womanizer calls "Autopilot." And yes, it's exactly what it sounds like. You can hand over the controls to the toy and let it guide you through one of the preset intensity journeys while you just relax and forget about having to mess with manual controls.

Check the sex toy measurements to ensure you can use it comfortably. F1S™ V3 is an app-connected pleasure console updated with advanced features to serve your most spectacular fantasies, available in a regular and a new XL large size. For 10 years, Womanizer has been spreading the power of pleasure. This decadent decade has seen millions of women all over the world explore their orgasmic journey, discovering new heights and intensities.

The Billy is made of silky silicone, and is 100% waterproof, so you can also use this baby in the shower. It feels amazing, whether you're playing with a partner or rocking it solo. Hartzell suggests a toy like this one, which focuses on deep stimulation without any penetration. This is because, as you age, you might notice changes in your vagina and a decreased sensitivity to penetrative stimulation you once responded to, she says. And at just $50, this oral sex simulator is more affordable than many suction vibes on the market. Whether or not they have partners, many people with vulvas can admit that there’s nothing like a little bit of oral stimulation a la cunnilingus.

AI is revolutionizing the industry with the launch of smart sex toys that can be controlled remotely. For instance, in January 2023, Lovense integrated ChatGPT API to launch the Lovense ChatGPT Pleasure companion. It can sync the company’s sex toys with the remote app and BLOOM’s audio erotica and can personalize the user experience based on emotional and physical experiences. Moreover, with the growing research on AI technology, the market has witnessed increasing demand for such AI-powered sex adult toys. Editors also spoke with a sex and relationship expert to better educate readers on how sex toys may enhance relationships and the role that they may play when lovers are apart. We inquired about the best ways to use these sexual devices and matched those qualifications against product specs for each toy listed in this guide.

Brontë is currently the Director of Marketing at PaymentCloud, a merchant services provider that offers business solutions for companies in all industries - no matter the risk. Today, you can build a website and sell sex toys from the comfort of your home. However, there are a few real-world tasks you must check off alongside the launch of your website. You’ll want to register your business with the proper federal, state, and local entities, as well as register for state taxes. There’s also a long list of applications you’ll need to complete, including those for an EIN, business license, and necessary permits.

Proudly female run and owned, we mean business when we say no seedy sex shops, no shame and certainly no stigma or taboos. We’re all about empowering vulva owners in all things pleasurable. GGO is here to normalise female pleasure and make it fun and empowering for girls to get off. Again, the risk of infection is higher if either person has any cuts or broken skin that comes into contact with their partner.

The small, sleek Satisfyer Purple Pleasure vibrator is a steal at a typical price of $30 (a similar model from a different manufacturer that we’ve tested retails for $90), yet it makes no sacrifices in quality. With its aesthetically pleasing streamlined shape, waterproof silicone body, and USB rechargeable battery, this toy looks and feels like a more expensive "luxury" vibrator. The Magic Wand Rechargeable has an automatic shutoff function at the 20-minute mark, which can be disruptive if you don’t expect it (one of our testers thought the toy had run out of battery life when this happened). The manufacturer recommends letting the toy cool off after 20 minutes to prolong the motor’s life, but you can continue to use it at this point by simply turning it back on again. Considering how intense the vibrations are, many people are unlikely to want to use it for more than 20 minutes straight regardless. As part of my research for this guide, I consulted sex educators and owners of sex-toy shops.